Today At The Archive: Mascots and Music
Linda from the Act of Membership meeting was in to lend a hand backing up the B&W Bob Clampett cartoons we are entering into the collection right now. And we had several visitors to take the tour and see what we're doing.
One of those visitors was Dan Goodsell, author of
Krazy Kids' Food!, an incredible visual guide to 1950s and 60s food graphics. Dan is a cartoonist and longtime collector of pop culture graphics. His website,
The Imaginary World is full of amazing images from his collection.
A friend of mine sent me a link to his site a week ago, and I was impressed with the quality of his collection and the way he generously shared it on the web. In particular, his collection of
artwork from the Ray Patin Studios, and the amazing collection of
shelf talkers and point of purchase signage caught my eye. One of the main focuses of ASIFA-Hollywood's physical archives is documenting info about the local independent commercial houses that produced the hundreds of cereal mascot and other animated commercials that made such a great impact on baby boomers.
I emailed Dan and invited him to come by and visit the archives. He stopped by today with an amazing collection of artwork under his arm... beautiful drawings from Ray Patin and Playhouse Pictures and original designs for Post cereal boxes. I showed him some of the artwork in ASIFA's archive... the Quartet Films files of Tony the Tiger and Snap Crackle Pop spots and the "hero" boxes... the actual prop cereal boxes used in the live action segments of those spots. Dan was very interested in the archive project, and has agreed to allow ASIFA-Hollywood to scan some of his collection for inclusion in the archive database.
Another visitor to the Archive this week was Daniel Goldmark, author of
Tunes For Toons. Daniel is a friend of mine from Spumco, and I showed him the archive and invited him to get involved. He's agreed to provide biographical material on cartoon music directors and scans of cartoon related sheet music. This is another area of research that hasn't been collected in the past, and I'm excited to be able to include it in the archive.
Tomorrow, Antran will be renting a truck and moving things in and out of storage, so the place will be a little better arranged very soon!
Thanks for your support,
Stephen Worth
Director
ASIFA-Hollywood Animation Archive